In 2018, social media is no longer a new platform. It’s developed rules and etiquette that seem to change every other week. But combining author brands and social media needn’t be difficult. It can even be fun. Some authors refuse to use social media. They’re still living in the 1970s, when publishers still handled marketing and […]
social media
Blogging: Why do I do it?
Blogging can be a very insular activity, enslaved as you are to your laptop. That’s why it can be super important – and fun – to meet other bloggers in person. Scary, right? I attended the Annual Bloggers Bash on Saturday, and it was cool to meet other bloggers like Sacha Black, Lucy Mitchell, Simon […]
Put the ‘social’ back into social media
We hear daily news stories about the ‘evils’ of using the internet, whether it’s sick adults grooming children, trolls jumping on anything they can to provoke a reaction, or those being recruited to fundamentalist causes. That said, social media can also be a brilliant place, connecting like-minded individuals, raising awareness about issues, spreading news stories that […]
Should you close comments on your blog?
Comments used to be the backbone of the blogging community. I found your post and left a comment, then you came to my blog and commented on a post of mine. And so it went on. Comments are an awesome way to interact, and they can be a goldmine for both you and the reader. The […]
Is it still worth having a Facebook Page?
One of the problems of being an author out of the superstar league of Neil Gaiman or JK Rowling is doing your own marketing. On one hand I don’t really mind it because in essence, I like talking to people and finding out what they’re reading these days – I just don’t like shoving my […]
